Every time we asked a client to start a Youtube campaign, we got the same answer: “We don’t have a video now, and we don’t know anyone who can make it.” As time passed, we realised more and more that we need to help them somehow. So, after a couple of failures, we searched a…
You have both online and physical store? Then you know it can be difficult to understand how your webshop influences physical traffic. But now it can be very easy as Google Analytics launched Store Visits. How? Google Analytics has been trying to add the ability to see how visits to a webshop influenced visits to…
Say goodbye to average position Google announced the sunset of Average Position reporting metric in 30 September. What is Google Ads Average Position? Every time a keyword enters an auction, based on your bids and Quality Score, your ad receives an Ad Rank. In effect, Ad Rank determines the Avg Pos. Why…
